Sales & CRM
Pipeline visibility depends on manual follow-ups. The CRM holds data, but leaders still can’t trust the forecast.
CRM and revenue operationsManagement Consulting & Transformation
Build the systems your next stage of growth needs.
PathWeave helps founders and leadership teams strengthen sales, CRM, people, processes, data and execution — so growth becomes easier to manage, measure and scale.
PeopleProcessTechnology
Strategy. Transformation. Growth.
Where it usually starts
Growth gets harder when the systems behind it stop keeping up.
People & organisation
Roles, decisions and HR processes that worked informally at 30 people start slowing the business at 100.
PeopleOS — people and HROperations & execution
Teams build workarounds because processes, data and technology no longer fit together. Reports are assembled by hand.
BusinessOS — how the business runsLeadership bandwidth
Too many decisions, customer follow-ups and approvals still depend on the founder or a few senior people.
Take the free readiness assessmentExperience behind the approach
Built from operating experience, not theory alone.
PathWeave’s founders have run sales organisations, CRM rollouts and HR work from the inside. That shapes how we work: practical, specific and focused on what people will actually use.
18+ yearsSrrinivas Sharrma’s leadership across sales, operations, CRM and commercial transformation.
5×Retail business growth over four years, leading Retail and Projects for Kohler India in Andhra Pradesh and Telangana.
500+ dealersIn Kohler India’s national Salesforce adoption, alongside 150+ Sales and Marketing employees across four regions.
700+ usersMicrosoft Dynamics CRM adoption across 11 branches at Info Edge (Naukri.com).
These outcomes come from Srrinivas Sharrma’s leadership roles before PathWeave and are not PathWeave client results. Read his career experience.
A focused first step
Don’t start with a transformation programme. Start with one problem.
Each Health Check reviews one agreed area at a small fixed price, agreed upfront. The findings are useful on their own — continuing with PathWeave is your decision.
PeopleOS
HR Health Check
For when something in HR clearly needs attention but a full HR transformation would be overkill. Pick one area; we review the process, ownership, documents and systems behind it and tell you what to fix first.
- HR operations
- Policies
- Performance
- Recruitment
- Role clarity
- HRMS
- Employee lifecycle
BusinessOS
Sales & CRM Health Check
For when sales execution, CRM, distribution or a new market feels harder than it should. Bring one question; we review the process and data behind it and give you a practical next step.
- CRM requirements
- Sales process
- Distributor health
- City expansion
One area, one questionAgreed before work begins, so the review stays contained.
Gap map and prioritised fixesWhat works, what is missing and what to tackle first.
No obligation to continueUse the findings with your own team if you prefer.
The PW-3 Sutra
People. Process. Technology.
Change lasts when the people running the organisation, the processes through which work happens and the technology behind it are designed together — not fixed one at a time.
Three strands
People
Roles, ownership, capability and the leaders who run the change.
Process
Workflows, reviews and decision rights that make work repeatable.
Technology
CRM, HR systems, data and dashboards that make work visible.
What it produces
Clarity
Leaders can see what is happening and trust the numbers.
Execution
Work runs through agreed processes and owners, not a few individuals.
Scale
What works in one team, branch or city can be repeated.
Practices
What PathWeave works across
Most problems cross functions: a forecast problem is often a process problem, and a hiring problem is often a role-clarity problem. Our practices are built to work together.
BusinessOS
Business, management & technology transformation
For when sales results depend on a few people, reports are assembled by hand and the CRM is worked around rather than used.
- Sales and commercial excellence
- CRM and revenue operations
- Sales dashboards and BI
- Growth strategy, go-to-market and operating model
PeopleOS
People & HR transformation
For when hiring, roles, performance and HR operations still run on habits that worked when the team was much smaller.
Explore PeopleOSSkill HubOS
For colleges, employers and skilling programmes trying to make graduates ready for work — not just qualified.
Explore Skill HubOSGovernment Advisory
For businesses whose next move depends on policies, incentives, approvals or regulators, and who need a clear path through them.
Explore Government AdvisoryThe people
Built by people who have done the work.
Srrinivas Sharrma
Founder · leads BusinessOS
18+ years leading sales, Sales Excellence and CRM transformation at PepsiCo, Kohler India and Info Edge (Naukri.com), where he was Senior Vice President – Sales Planning & Excellence.
Career experience
Renu Dhanopia Sharma
Founder · leads PeopleOS
HR leadership, consulting and outsourced HR delivery across organisation structures, policies, recruitment, performance management, HR operations and people systems.
About PathWeaveResources
Explore something useful.
Practical guides written for founders, business heads, HR and sales leaders — useful whether or not you ever work with us.
- Guide · CRM
CRM Requirements Checklist: what to define before you choose a CRM
A vendor-neutral, process-first checklist for sales stages, data, dashboards and adoption.
- Guide · HR
HR Setup for a Growing SME: what you need at 10, 50 and 150 employees
Roles, policies, hiring, performance and systems at each stage — and what not to overbuild.
- Self-assessment
Free readiness assessment
15 questions across People, Process and Technology, with an immediate indicative scorecard.
- Experience
National Salesforce adoption and Sales Excellence at Kohler India
How a national CRM adoption across four regions connected to sales processes and management routines.
Questions
Before you get in touch
What does PathWeave actually do?
PathWeave is a management consulting firm. We help founders and leadership teams fix the systems behind growth: sales processes, CRM, dashboards, HR and people processes, roles and the routines through which work gets reviewed. We diagnose the problem, design a practical answer and, where it helps, work with your team to put it in place.
Who does PathWeave work with?
Mostly growing SMEs, promoter-led companies and mid-market businesses that are moving from founder-led decisions to structured management. Our primary market is Hyderabad and Secunderabad, with local offices in Nagpur and Bhopal and remote consulting support for Indore and Delhi NCR.
What is the difference between a Health Check and a consulting engagement?
A Health Check reviews one agreed area at a small fixed price agreed upfront. You receive a gap map, prioritised fixes, a recommended next step and, if more support would help, a defined scope. A consulting engagement is scoped separately and usually covers design and implementation across a wider set of problems.
Do you only advise, or do you also help implement?
Both. Where it is needed, our work extends into implementation: processes, governance, CRM and reporting set-up, HR operations, capability building and the operating routines that make the change stick. You decide how much of that you want us to carry.
Can an organisation start with only one problem?
Yes, and we usually recommend it. The HR Health Check and the Sales & CRM Health Check are designed for exactly that: one area, one agreed question, and findings you can use whether or not you continue with PathWeave.
How is company information handled?
Before work begins, we agree what information the review actually needs, and we work only with what you choose to share. If you need a non-disclosure agreement in place before sharing details, raise it in the first conversation.
What happens after the first conversation?
We take time to understand the context before suggesting anything. If there is a sensible next step, we agree the question, the information required, the scope and the price before any work begins. Sometimes the right answer is a guide or an internal fix, and we will say so.
Tell us what you’re trying to solve.
A short conversation is usually enough to tell whether a guide, a focused review or a wider engagement makes sense.